A. Reddix & Associates

Our experts combine sound public health education practice with marketing and communication know-how to enhance health and quality of life. We create innovative social marketing and behavior change communication programs to help people adopt healthier lifestyles and address health issues. We design complex training curricula and educational materials to convey compliance requirements to healthcare providers. We create messages and programs focusing on health policy education, enhancing patient care, youth obesity, violence prevention, conflict resolution, and women’s issues. ARDX excels in bringing simplicity to the complexities of health education and communication by creating materials and programs that resonate with target audiences and priority populations. With roots in both public health education and communications, we offer a unique blend of skills and expertise to develop programs that work.

Our approach to health communication ensures that our programs bring about behavior change by focusing on the unique learning framework of each target audience. We are sensitive to diversity and the role that culture plays in health education. Our strategies recognize knowledge, attitudes, and practices of our target audiences—developing messages, creating materials, selecting channels, and nurturing partnerships that change behaviors.

• Program development
• Communication strategies
• Materials development
• Social marketing
• Audience segmentation
• Partnerships
• Multicultural outreach
• Advocacy

ARDX specializes in creating programs that address a range of health and social issues faced by underserved populations, including racial and ethnic minorities, women, children, the elderly, and other special populations.